my latest aspiration:

own a yellow/white sports car (lambo or porsche. don't really fancy ferrari), join the "gang",
VROOM DOWN ORCHARD ROAD ON A SATURDAY NIGHT.

(if you don't know, some companies organize "outings/gatherings" for their distinguished customers so that they'll have a sense of belonging and loyalty to the company.)

i just think it's quite fun to be doing this with a group of people who share the same interest as you.